SIEMENS CEO TO SPEAK AT URMC – Monday, Feb. 25TH at 12:30pm

SIEMENS President and CEO Gregory Sorensen, M.D., will lecture at URMC at 12:30 p.m. Monday, Feb. 25, discussing how new payment models hinder technical innovation – and how smart companies are facing those challenges.

His hour-long talk, titled “Pursuing Innovation with PET-MRI in an Era of Value-based Healthcare,” takes place in the Class of ’62 Auditorium (G-9425) and focuses on Biograph mMR, or PET-MRI technology. Sorensen, who holds seven patents, has a deep understanding of the value medical technology provides to clinical practitioners – and a keen appreciation of the vital role measurable outcomes play in modern health care delivery.

Lunch will be provided at noon. The special lecture is presented jointly by the Department of Imaging Sciences and SIEMENS Healthcare North America. You can view and print a flyer to help promote the talk in your area, here.